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Perky Advertising Language

In this downbeat economy, some advertisers are reaching for upbeat language. Take the new Quaker Oats catchphrase, “Go humans go,” or Coca-Cola’s current slogan, “Open happiness.” Martha and Grant discuss whether...

Jack and Jill bathroom

Jack and Jill bathroom  n.— «Bathrooms may also have a lot of doors, as they were often placed between two bedrooms (sometimes known as a Jack-and-Jill bathroom).» —by Jane Powell, Linda Svendsen Bungalow Details , 2006...

podium job

podium job  n.— «Gibbs is about to start a job that, like the presidency, seems to age its occupants disproportionately to the years they spend in the job. And it happens live and on C-Span. Known in Washington shorthand as “the podium...

ho-rority

ho-rority
 n.— «It looks like the lame fratboys and ho-rority skanks are at it again.» —“UCLA Undie Run caught on video, at last” Los Angeles Times: What’s Bruin Dec. 14, 2008. (source: Double-Tongued Dictionary)

Mommy and Mama

Here’s a question more and more same-sex couples face when starting a family: What names will our child call us? “Mommy and Mama”? “Mommy and Jane?” Maybe a made-up name? An Ohio woman and her female partner are...

sexting

sexting  n.— «The teen engages in “sexting,” a term for a kind of text messaging that often involves sending erotic, nude pictures. Young says, “I don’t pose nude, but I do send pictures and get pictures and my brother he...

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