Those annoying add-on fees that come at the end of an online transaction are part of a lucrative practice known as drip pricing. The word drip has become a descriptor for anything that slowly increases revenue. For example, drip marketing involves multiple contacts over time, like a long series of brief email messages. This is part of a complete episode.
What makes a great first line of a book? How do the best authors put together an initial sentence that draws you in and makes you want to read more? We’re talking about the openings of such novels as George Orwell’s 1984...
To slip someone a mickey means to doctor a drink and give it to an unwitting recipient. The phrase goes back to Mickey Finn of the Lone Star Saloon in Chicago, who in the late 19th century was notorious for drugging certain customers and relieving...
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