Those annoying add-on fees that come at the end of an online transaction are part of a lucrative practice known as drip pricing. The word drip has become a descriptor for anything that slowly increases revenue. For example, drip marketing involves multiple contacts over time, like a long series of brief email messages. This is part of a complete episode.
What if, instead of being an inanimate object, a dictionary were alive? That’s the idea behind a lavishly illustrated new children’s book called The Dictionary Story (Bookshop|Amazon) by Oliver Jeffers and Sam Winston. This is part of a...
If someone’s got melon, it means they’re smart. The expression most likely arose because of the resemblance between a melon and a human head. Several other foods are associated with having brains, including a cabbage, a gourd, and even a...
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