In this downbeat economy, some advertisers are reaching for upbeat language. Take the new Quaker Oats catchphrase, “Go humans go,” or Coca-Cola’s current slogan, “Open happiness.” Martha and Grant discuss whether...
hardbone n.— «It didn’t take long to see that the rib tips of one carcass had turned from cartilage to bone—indicating the animal was at least 4 years old, a “hardbone” in meat-locker parlance.» —“What’s the Beef? Making...
bar-chef n.— «Naran and Jacob are what people call these days “Bar-Chefs.” I just call them bartenders. Whatever they’re called, the show takes these two Australians across the globe to see the sights and mix alcoholic...
flake n.— «A flake of hay is about 20 lbs so each cow would get about a 1â„4 of a flake.» —“Feeding” by School of Veterinary Medicine in University of Wisconsin-Madison SVM Dairy Teaching Herd—Employee...
tom-walkers n.pl. stilts. (source: Double-Tongued Dictionary)