halo car
n.— «“Halo cars,” stylish vehicles built to attract customers to showrooms, work well for some dealers. They are not meant to bring in lots of money in sales but to spark conversation so that the brand stands out among competitors.» —“‘Halos’ light way for Detroit” by Rick Popely, Jim Mateja Chicago Tribune Jan. 15, 2005. (source: Double-Tongued Dictionary)
Further reading
It was a dark and stormy night. So begins the long and increasingly convoluted prose of Edwards Bulwer-Lytton’s best-known novel. Today the annual Bulwer-Lytton Contest asks contestants for fanciful first sentences that are similarly...
Enthusiastic book recommendations! Martha’s savoring the biography of Alexander von Humboldt, the 19th-century explorer, polymath, and naturalist who revolutionized our understanding of nature and predicted the effects of human activity on...