drink or drown night
n.— «Thursday Night Drink or Drown Night. 1 Price Covers It All: *Admission * Disco Dancing. All Draft Beer or Mix you can Drink.» —in advert. Color Country Spectrum (Saint George, Utah) Dec. 18, 1976. (source: Double-Tongued Dictionary)
Further reading
It was a dark and stormy night. So begins the long and increasingly convoluted prose of Edwards Bulwer-Lytton’s best-known novel. Today the annual Bulwer-Lytton Contest asks contestants for fanciful first sentences that are similarly...
As we’ve noted, in California’s Orange County, to birdie means “to drink from a bottle without touching it with one’s lips.” Elsewhere this germ-avoidant act is also called airsipping, airing, baby birding. In parts of the UK, you might sky a drink...