competitive food

competitive food
 n.— «Candy bars, soda, other sugary drinks, chips and cookies are called “competitive foods” because they are sold in competition with meals partly subsidized through the National School Lunch and Breakfast Programs.» —“Time to ban junk food in public schools to fight obesity” by William Bainbridge Florida Times-Union (Jacksonville) Jan. 1, 2007. (source: Double-Tongued Dictionary)

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Further reading

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