voodoo poll

voodoo poll
 n.— «The telephone has made opinion polling vastly easier and faster. It has encouraged not only the carefully structured poll, which confronts a large random sample with a well-designed question, but what Robert Worcester, head of MORI, Britain’s largest polling firm, calls the “voodoo poll,” whereby newspaper readers or television viewers are encouraged to telephone with their opinions on some burning issue of the day. Charging a premium rate for the call makes money, too.» —“Special—Democracy And Technology—Electioneering” Econmist (U.K.) June 17, 1995. (source: Double-Tongued Dictionary)

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Further reading

By a Long Shot (episode #1572)

Imagine telling someone how to get to your home, but without using the name of your street, or any other street within ten miles. Could you do it? We take street names for granted, but these words are useful for far more, like applying for a job or...

Kiss the Cow (episode #1567)

An anadrome is a word that forms a whole new word when you spell it backwards. For example, the word “stressed” spelled backwards is “desserts.” Some people’s first names are anadromes. There’s the girl named Noel...