Caitlin calls from Laredo, Texas, to ask about the slang term for breakfast tacos popular there. Why are they called mariachis? In American Tacos: A History and Guide, José Ralat relates a story that links the name to a restaurant that prepared...
In Spanish, taco de ojo literally means “taco of the eye,” but in Mexican slang, it’s the equivalent of English eye candy, or someone who’s very nice to look at. This is part of a complete episode. Transcript of “Mexican Spanish “Taco de Ojo”...
fire in the hole n.— «The prank, known as “fire in the hole,” has become common in the past year. It happened July 25 to fast-food worker Jessica Ceponis at the drive-through of the Taco Bell in Merritt Island, about 50 miles...
stumpbreak v.— «What did Lee Corso do? He performed what is known in Morgantown as a “stumpbreaking.” He just stumpbroke Slaton and White’s Heisman(eer) chances. Corso basically said “I’m the man, let me Repeat, I am the man. Got my...
avatarsment n.— «Three “virtual consumer actors” will appear as talking avatars in a :30 spot for Taco Bell’s “Fourthmeal,” a clever new term for the fare you grub between dinner and breakfast. (You may know it...
Mexicoon n.— «So go join your mexicoon hermanos—en el otro lado de la frontera, pendejo.» —“Re: Taco Bell is hiring” by Alan Earle Usenet: soc.culture.african.american July 14, 1999. (source: Double-Tongued...

