The stories behind the brand names of automobiles is sometimes surprising. The name of the Audi derives from a bilingual pun involving a German word, and Mazda honors the central deity of Zoroastrianism, with which the car company’s founder...
liftback n.— «What’s wrong with the word “hatchback”? Apparently there’s enough of a negative stigma associated with the designation to make most car manufacturers’ marketing departments dub their “5-door...

