slivercasting
n.— «Perhaps more interesting—and, arguably, more important—are the thousands of producers whose programming would never make it into prime time but who have very dedicated small audiences. It’s a phenomenon that could be called slivercasting.» —“As Internet TV Aims at Niche Audiences, the Slivercast Is Born” by Saul Hansell New York Times Mar. 12, 2006. (source: Double-Tongued Dictionary)
Further reading
It was a dark and stormy night. So begins the long and increasingly convoluted prose of Edwards Bulwer-Lytton’s best-known novel. Today the annual Bulwer-Lytton Contest asks contestants for fanciful first sentences that are similarly...
The words tough, through, and dough all end in O-U-G-H. So why don’t they rhyme? A lively new book addresses the many quirks of English by explaining the history of words and phrases. And: have you ever been in a situation where a group makes...