SK
n.— «Then there’s the name. “Sauerkraut,” which literally means “sour cabbage,” just doesn’t sound seductive. When it comes to foul-sounding food names, perhaps only “liverwurst” comes close. Lindsay Kahn of BIGfrontier Communications, which is handling the National Sexy Sauerkraut Campaign for the Fremont company, admits this defect. “That’s why we in the office call it SK,” she says.» —“Sauerkraut looking for a sexy makeover” by Bill Dawson Star-Tribune (Minneapolis, Minn.) Jan. 25, 2005. (source: Double-Tongued Dictionary)
Further reading
Eels, orts, and Wordle! Sweden awarded its most prestigious literary award to a book about…eels. The Book of Eels reveals the mysterious life cycle of this sea creature and its significance for famous figures from Aristotle to Sigmund Freud. Plus...
Colin from Los Angeles, California, is pondering the expression make no bones about it, which suggests the speaker is talking or acting with no hesitation whatsoever. The saying is inspired by the idea of literally finding bones in one’s food, since...