sermo-mercial
n.β Β«Church pastors have won trips to London and $1000 by mentioning Disneyβs film The Chronicles of Narnia in their sermons. That contest staged by a Christian marketing firm has coined the term “sermo-mercial” as the pulpit becomes a new platform for product placement.Β» ββChurch Networks Spread the Commercial Word” Business Day (Johannesburg, South Africa) Jan. 29, 2007. (source: Double-Tongued Dictionary)



