press trap
n.β Β«Vircom, which recently published a report on a well-known spamming scheme called, βPump and dump,β or βHype and Dump Manipulation,β said spammers are now using a technique called a βPress Trapβ to get people to read these e-mails. The term pump and dump refers to an illegitimate e-mail that promotes a companyβs stock to entice people to buy it only to have scammers rip them off by selling their shares into the market at inflated prices. This scam also has ramifications for the company, which could lose the trust of investors and the economic community at large.Β» ββSpammers escalate inbox battle with βpump and dumpβ” by Sarah Lysecki IT Business (Canada) Sept. 5, 2006. (source: Double-Tongued Dictionary)