organic
adj.— «What we refer to as “organic” first page results (un-paid-for results on search engines for chosen key words) is impossible to achieve by conventional means because to be seen, your Web site must stand out among many millions of similar pages.» —“Online Marketing: The Rules about Following the Rules” by Israel Rothman RisMedia.com Mar. 9, 2005. (source: Double-Tongued Dictionary)
Further reading
What if, instead of being an inanimate object, a dictionary were alive? That’s the idea behind a lavishly illustrated new children’s book called The Dictionary Story (Bookshop|Amazon) by Oliver Jeffers and Sam Winston. This is part of a...
Mary Beth in Greenville, South Carolina, wonders: Why do we say four-oh-nine for the number 409 instead of four-zero-nine or four-aught-nine? What are the rules for saying either zero or oh or aught or ought to indicate that arithmetical symbol...