impact incarceration
n.— «A prison work camp in southern Illinois will be turned into a military-style boot camp designed to shock youthful offenders out of a life of crime, Gov. Thompson announced Friday. The planned “impact incarceration” program could open this fall.» —“Boot camp proposed for youthful offenders” by Charles N. Wheeler III in Springfield, Ill. Chicago Sun-Times Apr. 7, 1990. (source: Double-Tongued Dictionary)
Further reading
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Some TV commercials launch catchphrases that stick around long after the original ads. The exclamation Good stuff, Maynard! is still a compliment almost 40 years after it was used in a commercial for Malt-O-Meal hot cereal. And: what do you call...