hully gully
adj.— «Coats asked if the NCAA couldn’t protect attendance by passing a bylaw to limit appearances, yet removing itelf as the single selling agent and allowing conferences and independents to negotiate their own TV contracts. “No, I don’t agree,” said Byers. “That’s called hully gully. That (proposal) was before the (TV) committee in the 1960s. It’s been estimated that would increase by about 45 percent the amount of televised football going into any given market.”» —“Byers Tesitfies On TV ‘Effect’” by Jerry McConnell Daily Oklahoman (Oklahoma City, Oklahoma) June 11, 1982. (source: Double-Tongued Dictionary)