elevator pitch n. a very short persuasive speech, usually delivered impromptu. Also elevator speech. (source: Double-Tongued Dictionary)
Further reading
National Book Award winner Barry Lopez had wise advice for young writers. First, read widely and follow your curiosity. Second, travel or learn a foreign language. And third, find out what you truly believe, because if you’re not writing from...
Brenna, a nurse in Rapid City, South Dakota, says she was on a hospital elevator full of people and when the doors opened and someone in the back was trying to get off, she piped up with One side or a leg off!, but no one understood that phrase. It...
Pithy definition and good contexts, but two minutes is a long elevator ride!