An ad campaign featuring the phrase the last straw to urge people not to use plastic straws has Allie in Milwaukee, Wisconsin, wondering about double meanings in advertising. Research shows that such punning can be effective. This is part of a complete episode.
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Unparalleled misalignments are pairs of phrases in which the words in one phrase are each synonyms of the words in the other, but the phrases themselves mean different things. For example, the phrase blanket statement can be paired with cover story...
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