basket size
n.— «On average, a customer with a basket will buy two items more on any given visit than a customer left to fumble with two or three purchases, other shopping bags and a handbag or purse. This is no small matter as store managers attempt to maximise “basket size,” or “average transaction value” as it is known in the colourful language of financial analysts.» —“Basket, Madam? Dispatches from Christmas retail war” by Trevor Datson in London, England Reuters Dec. 15, 2005. (source: Double-Tongued Dictionary)
Further reading
What if, instead of being an inanimate object, a dictionary were alive? That’s the idea behind a lavishly illustrated new children’s book called The Dictionary Story (Bookshop|Amazon) by Oliver Jeffers and Sam Winston. This is part of a...
Astronauts returning from space say they experience what’s called the overview effect, a new understanding of the fragility of our planet and our need to reflect on what humans all share as a species. A book about the end of the universe...