white-label

white-label
 adj.— «Do not get too distracted with versions that may not have a large market at the moment, such as US customized versions or a “white label” version for US Web portals.» —by Michael A. Cusumano Business of Software Mar. 2, 2004. (source: Double-Tongued Dictionary)

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Further reading

Blessing Box (episode #1613)

Is there such a thing as a “neutral” accent, and if so what does it sound like? And that quirk in the way southern Californians talk about freeways. They’ll say things like take the 405 and get on the 8. Why the definite article...