water neutral
adj.— «Last June, Coca-Cola CEO Neville Isdell flew to Beijing and pledged that his company would become “water neutral”—every drop of water it uses to produce beverages would be returned to the earth or compensated for through conservation and recycling programs.”» —“Is the Latest Eco-Term Just Corporate Hype?” by Jeff Conant AlterNet Dec. 1, 2008. (source: Double-Tongued Dictionary)
Further reading
A retronym is a word coined to distinguish something new from an older, more generic version, such as electric guitar or clock radio. A couple of new retronyms are fine water, or “unprocessed water that reflects a region’s terroir” and water...
Steven from San Antonio, Texas, seeks a word that means “the opposite of trauma.” Perhaps eustress, literally “good stress”? Or harmonization? Placid? Is there a better term for this? This is part of a complete episode...