vernac
adj.— «There is the image, that to be successful, you have to speak English, wear a certain kind of clothes, frequent certain kind of places.” Says 14-year-old Rachna: “I can’t think of mixing with the vernac types. What do we talk about. And how?”» —“What are Ken and Barbie watching tonight?” Economic Times (India) Dec. 7, 1997. (source: Double-Tongued Dictionary)