tent pole
n.— «It’s easy to see how big movies—called “tent poles” in industry parlance—can be big risks. “You can’t afford too many tent poles in a year,” said Jeff Sine, the global head of media at UBS Warburg.» —“H’Wood Mulls Big-Flick Costs” by Hilary Kramer New York Post Aug. 10, 2003. (source: Double-Tongued Dictionary)
Further reading
An anadrome is a word that forms a whole new word when you spell it backwards. For example, the word “stressed” spelled backwards is “desserts.” Some people’s first names are anadromes. There’s the girl named Noel...
Sigrin writes from Albany, New York, that she misheard our earlier conversation about the expression shaving yak hair meaning “performing a monotonous, tedious task.” At first she thought we said shaving gnat hair, which she figures is...