We spoke on the show not long ago about yuppies and dinks, but neglected to mention silks: households with a single income and lots of kids. This is part of a complete episode. Transcript of “Yuppies, Dinks, and Silks” We were talking on...
Betamax players and hair metal bands may be trapped in the 1980’s, but the term yuppie, meaning young urban professional, is alive and well. Dink, meaning dual income, no kids, is also worth throwing around in a marketing presentation. This is...