Books for sale, books for free, and wisdom passed down through the ages. Libraries aren’t just repositories for books — they’re often a great place to find gently used volumes for sale. Or you can always visit a “little free...
My dogs are barking means “My feet hurt” or “My feet are tired.” As early as 1913, cartoonist Tad Dorgan was using the term dogs to mean “feet.” If your “dogs” in this sense are “barking,”...
flight n.— «Five weeks before the film opens, you start saturating with a “flight” of thirty-second TV spots; and, at the end, you remind with fifteen-second spots, newspaper ads, and billboards.» —“The Cobra” by Tad...
eventize v.— «Publicity is selling what you have: the film’s stars and sometimes its director. Marketing, very often, is selling what you don’t have; it’s the art of the tease. A première lets the marketing and publicity teams join in a...
feathered fish n.— «Yet a number of Hollywood observers believed that no amount of marketing could save “W.” from being a “feathered fish”—a film whose target audience thinks it’s for someone else.» —“The Cobra” by Tad...
smoke n.— «I think Tree means to tune the gamma match with the variable capacitor for best transmitter output, or “maximum smoke,” as it is sometimes called.» —“The K7RA Solar Update” by Tad...