TagServe

Serving vs. Servicing

A Greencastle, Indiana, caller is bothered when his colleagues talk about servicing a customer–and with good reason. Servicing a client has long been associated with prostitution. Serving a client is a better phrase. This is part of a complete...

Creemees

Don’t think about ordering a soft serve ice cream in Vermont—there, it’s a Creemee. The term has stuck around the Green Mountain State by the sheer force of Vermonter pride. This is part of a complete episode. Transcript of...

Utilize vs. Use

Is it proper to speak of servicing a customer, or does that sound too suggestive? Is it okay to use the word utilize instead of use? Is it pretentious to use the term formulate instead of simply form? This is part of a complete episode. Transcript...