scatter advertising n.— «Most of the advertising time on NBC’s cable channels was sold during an unusually strong upfront sales period last spring. Some of the remaining time—which the industry calls scatter advertising—will be made...
congestion pricing n.— «It is an idea that has been successful in London, and is now being whispered around City Hall after months of behind-the-scenes work by the Partnership for New York City, the city’s major business association:...
Generation Rx n.— «Most parents were probably surprised by the Partnership for a Drug-Free America’s survey that found 1-in-5 teens abused pain medications last year. In announcing the findings, the partnership even coined a new term:...