Nancy Friedman is a naming and branding expert with a fantastic newsletter about language, Fritinancy which recently covered the neologism stinge-watching. It’s the opposite of binge-watching, and refers to the act of spacing out viewings of a...
You know that feeling when you walk into a shopping mall and are so overwhelmed by all the distractions you lose track of what you came there for? That’s the Gruen Transfer or Gruen Effect, named for Victor Gruen, the architect who designed the...
Imagine a time when heroin was marketed for the whole family. It really happened! Also, how Twitter, M&M’s, and Hallmark cards got their names. Plus, restaurant slang, bad juju, having a wild hair, cutting to the quick, and use vs. utilize.
Online recaps of Mad Men or Breaking Bad can be as much fun as the shows themselves. So why not recap classic literature — like, say, Dante’s Inferno? A literary website is doing just that. And, you’ve heard about the First World and the Third World...
Name developer and language observer Nancy Friedman tweeted this curious tracking notice from UPS: “Your package has experienced an exception.” This is part of a complete episode. Transcript of “Tracking Notice Tweet” Grant, suppose your company is...
Nancy Friedman, who writes the blog Fritinancy, tweeted this haiku for National Grammar Day: “Dear yoga teacher/ if you say down once more/ I’ll hurt you, no lie.” This is part of a complete episode. Transcript of “Haiku for Yoga Teacher” I have...

