Tagconnotations

Serving vs. Servicing

A Greencastle, Indiana, caller is bothered when his colleagues talk about servicing a customer–and with good reason. Servicing a client has long been associated with prostitution. Serving a client is a better phrase. This is part of a complete...

Etymology of Fulsome

The word fulsome has undergone some real semantic changes over the years. It used to mean “excessive, overly full” in a negative way, but it’s come to have positive connotations for some, who think it means “copious” or...

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