take away n.— «When presenting ad concepts to clients, much is made of positioning a product in the minds of a target audience. What is often overlooked is the message that resonates in a consumer’s mind after viewing or hearing an ad...
matchbook college n. a (real or figurative) school of higher learning with low academic standards. Also matchbook university. Etymological Note: From the supposed tendency of such a school to advertise on matchbook covers. Sometimes capitalized as...
magalog n. a catalog-like magazine with an exceptional amount of advertising or product-focused articles. Etymological Note: magazine + catalog (source: Double-Tongued Dictionary)