matchbook college n. a (real or figurative) school of higher learning with low academic standards. Also matchbook university. Etymological Note: From the supposed tendency of such a school to advertise on matchbook covers. Sometimes capitalized as if it were a proper noun. (source: Double-Tongued Dictionary)
Further reading
A magnificent new book celebrates the richness and diversity of 450 years of written and spoken English in what is now the United States. It’s called The People’s Tongue, and it’s a sumptuous collection of essays, letters, poems...
The Very Hungry Caterpillar (Bookshop|Amazon) had an earlier title: A Week with Willie the Worm. This is part of a complete episode. Transcript of “The Very Hungry Caterpillar’s First Title” Here’s another book title that...