spectacular
n.β Β«Target is no stranger to Times Square. It leased a large signβknown in the parlance of the outdoor industry as a spectacularβat the northeast corner of 42nd Street and Eighth Avenue, one block west of Times Square Tower. Targetβs lease on the Eighth Avenue sign, featuring bullβs-eyes and a Lava Lamp, has expired and is not being renewed.Β» ββTarget Aims at Times Square” by Stuart Elliot New York Times July 1, 2004. (source: Double-Tongued Dictionary)