outsert
n.— «The supplement will come with the August issue in a “poly bag,” or plastic wrapper, making it what the magazine industry calls an outsert.» —“Exhortation From Gourmet: Eat, Drink and Buy Appliances” by Stuart Elliott New York Times July 7, 2006. (source: Double-Tongued Dictionary)
Further reading
Brian from Lafayette, Indiana, wonders why chicken is abbreviated CHX in the restaurant industry. Using X as a substitute or shortener has a long history. Medieval scribes sometimes drew a line through the final stroke of an abbreviated word. This...
Nancy Gabriel from Ithaca, New York, recalls her father’s no-nonsense responses to minor injuries when she was a child: After making sure she was really all right, he’d say, It’s far enough from your heart; it won’t kill you. Other times he...