optics
n.— «Optics. This euphemism for “spin”—as in “getting the optics right”—is big in Washington. We hope it doesn’t make it to Los Angeles.» —“How cliche” Los Angeles Times Jan. 1, 2008. (source: Double-Tongued Dictionary)
Further reading
A Los Angeles, California, listener shares the following pangram, a succinct but understandable statement that contains all 26 letters of the alphabet: A quick fox jumps high / Vexing birds, zigzag winds fly / Haikus trap words, why? This is part of...
Chris from Kittery, Maine, wonders about the colloquial expression no sirree, Bob! or yes sirree, Bob!, which is an emphatic way of saying “definitely not!” or “no way!” The sirree (sometimes spelled with one r, as siree) in...