Home » Dictionary » mail shot

mail shot

mail shot
 n.— «Supposing that I decided to rent the mailing lists of other people and send those potential customers a letter (usually referred to as a ‘mail shot’), I might reasonably get between 1% and 2% of those people to buy from me.» —“How to manage win-win-win situations using Joint Ventures” Best-of-the-Internet Website Traffic Resources May 7, 2006. (source: Double-Tongued Dictionary)

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Further reading

Sock it to Me (episode #1557)

In the 15th century, the word respair meant “to have hope again.” Although this word fell out of use, it’s among dozens collected in a new book of soothing vocabulary for troubled times. Plus, baseball slang: If a batter...

Good Vibrations (episode #1556)

Asthenosphere, a geologist’s term for the molten layer beneath the earth’s crust, sparks a journey that stretches all the way from ancient Greece to the author of Uncle Tom’s Cabin. Plus: What the heck is a dogberg? It’s when...

Recent posts