low-touch
adj.— «The company’s approach is so automated that each batch printed of material requires less than 60 seconds of human involvement. The low-touch approach is partly why VistaPrint charges an average of about $40 for an order of 1,000 business cards, compared with roughly $80 at most print shops.» —“Building a Brand Name, via Business Cards” by Bob Tedeschi New York Times Aug. 20, 2007. (source: Double-Tongued Dictionary)
Further reading
The words tough, through, and dough all end in O-U-G-H. So why don’t they rhyme? A lively new book addresses the many quirks of English by explaining the history of words and phrases. And: have you ever been in a situation where a group makes...
A librarian opens a book and finds a mysterious invitation scribbled on the back of a business card. Another discovers a child’s letter to the Tooth Fairy, tucked into a book decades ago. What stories are left untold by these forgotten...