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linglei

linglei
 n.— «What happens when a booming consumer culture collides with an emerging counterculture? In China the result is linglei chic—advertising that associates products with the images of rebellion and individualism. The is clear: buy me, and you too can be cool.» —“Linglei Like Me” TIME Asia Feb. 2, 2004. (: Double-Tongued Dictionary)

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