jacking
n.— «In Japanese advertising parlance, a “jacking” occurs when an advertiser purchases a substantial portion of all of the ad space available in a particular medium or within a geographic area (the term “jacking” is derived from the English word “hijack”). Most commonly it’s seen on trains, when advertisers buy out the entirety of ad slots inside the cars, and often have tailor-made graphics or billboard-like posters placed on the exteriors too.» —“Great Japanese train advertising: IKEA Japan” by Michael Fiorella Japan Marketing News Apr. 15, 2008. (source: Double-Tongued Dictionary)
Further reading
Enthusiastic book recommendations! Martha’s savoring the biography of Alexander von Humboldt, the 19th-century explorer, polymath, and naturalist who revolutionized our understanding of nature and predicted the effects of human activity on...
In Japanese, the word san (さん) means “three” and kyuu (きゅう) means “nine.” Said together, the words sound like English “thank you,” so back in the 1990s, when pagers were all the rage among Japanese teens, typing 999 was a quick way to punningly...