heresthetics

heresthetics
 n.— «“Heresthetics and Rhetoric and the Spatial Model,” by William Riker, Rochester University political science professor.» —“Leadership Seminar Set At Dartmouth” Boston Globe July 17, 1998. (source: Double-Tongued Dictionary)

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Further reading

When Pigs Fly (episode #1571)

Don’t move my cheese! It’s a phrase middle managers use to talk about adapting to change in the workplace. Plus, the origin story of the name William, and why it’s Guillermo in Spanish. And a five-year-old poses a question that...

Tribble Trouble (episode #1564)

In Cockney rhyming slang, apples and pears is a synonym for “stairs,” and dustbin lids means kids. Plus, sniglets are clever coinages for things we don’t already have words for. Any guesses what incogsneeto means? It’s the...