halo car n. an automobile model that lends prestige or attractiveness to the brands and other models of its manufacturer. Editorial Note: This use of halo is derived from halo effect, a tendency of a favorable trait or product to lend credibility or good will to other traits or products from the same source, which dates to at least as early as 1938. (source: Double-Tongued Dictionary)
Further reading
One way to make your new business look trendy is to use two nouns separated by an ampersand, like Peach & Creature or Rainstorm & Egg or … just about any other two-word combination. A tongue-in-cheek website will generate names like...
Book recommendations, including a collection of short stories inspired by dictionaries, and a techno-thriller for teens. Or, how about novels with an upbeat message? Publishers call this genre up lit. Plus, a clergyman ponders an arresting phrase in...