Google slap

Google slap
 n.โ€” ยซWhen your ranking drops, 90% of the time itโ€™s because of a SE changing itโ€™s methodolgy for ranking sites. They are doing this because they believe it is in the best interests of their users. Some people refer to this as moving the goal posts, others refer to it as a “Google slap.”ยป โ€”โ€œSearch Engines And Your Website” by John Harrington Photo Business News & Forum Sept. 26, 2008. (source: Double-Tongued Dictionary)

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