Home » Dictionary » fast fashion

fast fashion

fast fashion
 n.— «Working on the principle that the customer is always right, Topshop and H&M are among a clique of “fast fashion” companies that includes Zara, Camaieu and other European retailers that not only solicit and value customer insights, they act on them. Here’s how: Walk into a Topshop store, pick up a print skirt, then ask a salesperson if there’s a complementary white T-shirt with a plunging neckline. If the store doesn’t stock such a T-shirt, the store manager will likely transmit a message to the company’s buyers and design teams. In a few weeks or less, that T-shirt could land on a Topshop shelf.» —“Fashion’s New Fast Lane” by Kristine Miller Forbes Sept. 12, 2006. (source: Double-Tongued Dictionary)

Leave a comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Further reading

Belittled and Jefferson

U.S. President Thomas Jefferson has been credited with the first use of belittled in print. The word appears in his 1785 Notes on the State of Virginia. This is part of a complete episode.

Related

Hog on Ice (episode #1544)

One secret to writing well is … there is no secret! There’s no substitute for simply sitting down day after day to practice the craft and learn from your mistakes. Plus, childhood mixups around word definitions can lead to some funny stories...

Recent posts