Elvis factor

Elvis factor
 n.β€” Β«What is the Elvis Factor? I once read that 10 percent of the American people think Elvis still alive, and 8 percent believe that if you send him a letter, he will answer it. That’s the Elvis factor. You have to remember that, no matter what, 10 percent of the people are probably not capable of clear, rational thought.Β» β€”β€œFAQ” by Larry Elder LarryElder.com , 2002. (source: Double-Tongued Dictionary)

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