chela
n.— «By piggybacking on Heineken’s distribution network, FEMSA is hoping to get its chelas (Mexican slang for beer) in the hands of more beer-loving Latinos.» —“Life’s A Beach For Corona—Or Is It?” by Geri Smith, Lauren Gard, Joseph Weber BusinessWeek Feb. 7, 2005. (source: Double-Tongued Dictionary)
Further reading
It was a dark and stormy night. So begins the long and increasingly convoluted prose of Edwards Bulwer-Lytton’s best-known novel. Today the annual Bulwer-Lytton Contest asks contestants for fanciful first sentences that are similarly...
How do social media algorithms shape the way we communicate? A new book argues that the competition for clicks is changing the way we speak and write, from the so-called “YouTube accent” to the surprising evolution of the word preppy. Also: A...