bum-vertizing
n.โ ยซA budding Seattle entrepreneur looking for a low-cost marketing campaign says heโs found an inexpensive and highly visible tool to publicize his Web siteโhe calls it “bum-vertizing.” Ben Rogovy, a 22-year-old University of Washington graduate, says the homeless and panhandlers are an untapped labor force, and heโs putting them to work.ยป โโWeb Entrepreneur Banks on โBum-vertisingโ” ABC News Aug. 11, 2005. (source: Double-Tongued Dictionary)



