Bradley Effect
n.— «The phenomenon was first widely noted in 1982, when Los Angeles Mayor Tom Bradley lost a squeaker of a race for governor after being widely projected as the winner. Douglas Wilder also came up against the “Bradley Effect” when he barely won the 1989 contest for governor of Virginia, after leading comfortably in the polls.» —“The ‘Bradley Effect’” by Ellis Cose Newsweek Oct. 30, 2006. (source: Double-Tongued Dictionary)
Further reading
In 1971, when a new public library opened in Troy, Michigan, famous authors and artists were invited to write letters to the city’s youngest readers, extolling the many benefits of libraries. One of the loveliest was from E.B. White, author of...
After our conversation about nighttime wakefulness, a Sacramento, California, woman shares the funny story behind the term she and her husband use for that phenomenon: squeegee. This is part of a complete episode.
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