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Bono

Bono
 n.— «“a Bono”: a place in the script that, no matter what joke you put there, it fails. Sonny Bono once opened a restaraunt up near the studios, called, of course, “Bono’s.” It failed, quickly. That’s unremarkable. But then, every restaraunt that opened on that corner after Bono’s also failed. Something like a DOZEN of them, and all flaming out spectacularly in six months. That corner was cursed, and so the script term “a Bono” was born. It’s hard to really explain a Bono to you unless you’ve seen one, but they’re real.» —“Writing: Jargon Preservation” by John Rogers Kung Fu Monkey Apr. 15, 2005. (source: Double-Tongued Dictionary)

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Further reading

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