Tagtrend

E-Book Reading Trends

Remember the olden days of 2007, when Amazon first introduced the Kindle? Oprah named it her Favorite New Gadget. Some people thought e-readers signaled the death of hardback books, but as Nicholas Carr notes in the Wall Street Journal, only 16% of...

leaner

leaner  n.— «This is apparently part of a trend called viral marketing where companies are using real people to create fake grass roots buzz about something, because it turns out that studies suggest that people trust word of mouth...

amortality

amortality  n.— «You may not have heard of amortality before—mainly because I’ve just coined the term. It’s about more than just the ripple effect of baby boomers” resisting the onset of age. Amortality is a stranger, stronger...

greentailing

greentailing  n.— «In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on the influential green trend in retailing, or Greentailing...

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