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hanger appeal

hanger appeal  n.— «Asos is also not affected by what is known as “hanger appeal,” the need for garments to look good on a rail so that customers will pick them up in the first place.» —“Asos: net gain” by...

Language Headlines (minicast)

This week’s language headlines include the publication of new slang dictionary, and an entire book devoted to that tiny piece of punctuation, the period, and a tip-off about audio recordings of famous authors whose voices would otherwise be...

hydromowing

hydromowing  n.— «The local agencies use three approaches to curbing fire threat—prescribed burning, hand thinning and a relatively new practice known as hydromowing, where a large spinning drum with carbide teeth shreds small trees and...

tight gas

tight gas  n.— «Shell has agreed to pay almost C$6bn ( £3bn) for a small Canadian gas company heavily involved in the production of difficult-to- exploit gas reserves. The price for Calgary-based Duvernay Oil, founded just seven years ago...

screamer

screamer  n.— Note: In print journalism, “screamer” can also refer to a large, bold headline. «The exclamation mark—or “screamer,” as it is sometimes called by journalists—is often derided as the most brash and...

marathonitis

marathonitis  n.— «“Marathonitis” is the term used to describe the litany of gruesome and painful injuries affecting long-distance runners.» —“London Marathon: The road to recovery” by Catherine...

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