enginet n.— «These applications are sometimes referred to in the press and industry as Web 2.0 applications, web engines, networked engines or “enginets.” Enginets are networked applications delivered via networked media (like the...
cuddle market n.— «In the post-“Scream” horror world, the target audience is primarily young girls—or what some producers call the “cuddle” market, teenagers who want excuses to squeal and clutch each other in the...
take away n.— «When presenting ad concepts to clients, much is made of positioning a product in the minds of a target audience. What is often overlooked is the message that resonates in a consumer’s mind after viewing or hearing an ad...